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De Bethune

De Bethune

An Independent Swiss manufacturer that continues to make waves in the industry is De Bethune, who offers a refreshingly original take on traditional watchmaking. With Denis Flageollet and Pierre Jacques at the helm, the company’s ethos is not to do more but to do better. 

Established in 2002, De Bethune is currently located in L’Auberson, Switzerland. The Manufacture develops and produces everything in-house, a practice becoming increasingly rare.

De Bethune showcases its complex movements by housing them in unique, futuristic structures and forging all parts with high-quality craftsmanship. These elements culminate in a sophisticated, contemporary aesthetic that exudes subdued elegance. The brand has amassed a slew of accolades, including a multitude of GPHG awards.

The brand focuses its research and development on technical, aesthetic, and performance innovations. In just under two decades, they have developed over 27 different movements. De Bethune was the first brand to master titanium polishing and has made administering heat-blued treatment for the metal its trademark aesthetic, as seen in the DB28 Kind Of Blue Tourbillon.

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