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Day-Date 36 W Series Blue Dial
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Day-Date 36 W Series Blue Dial

Reference Number 18238
Available in Store

Introduced in 1956, the Day-Date quickly became known as the "President's watch" due to its association with several U.S. Presidents. The watch is renowned for its innovative fe...

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About this Timepiece

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About
Rolex

The Founder
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Known for models such as the Submariner, GMT Master and the Cosmograph Daytona, Rolex has long been considered a collector's essential. Although it’s the largest manufacturer of luxury Swiss chronometers in the world today, it was born into humble beginnings as a timepiece distributor in London, established by the 24-year-old Hans Wilsdorf in 1905. He eventually trademarked the name Rolex in 1908 and relocated its headquarters to Geneva, where Rolex is still based today. 

 

At a time when wristwatches were but a whimsical daydream, Wilsdorf anticipated them to be worn on the wrist someday and therefore set out on a mission to make the most accurate and dependable tool watches for professionals. 

History
Iconic Models and Watches
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